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Forbes Communications Council • Official Member

Anurag Kashyap,
FCIM

Strategic communications and marketing advisory for businesses that refuse to be ordinary. Brand architecture, investor communications, leadership branding — across continents.

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Two decades of building brands
that move markets.

I am a C-suite communications strategist with 20+ years of hands-on experience across healthcare, technology, and capital markets. Currently, I direct marketing and communications for Bascom Palmer Eye Institute Abu Dhabi — the first international campus of America's #1-ranked ophthalmology institution in its 62-year history.

Previously, as VP of Marketing & Corporate Communications at NMC Healthcare (FTSE-listed on the London Stock Exchange, 120+ facilities across 19 countries), I led global PR, investor communications, ESG reporting, and represented the group at the World Economic Forum in Davos, Tianjin, Washington DC, and Dubai — as well as at UNPRI, UNGC, and UNSDG forums worldwide.

I work the way the best consulting firms do — deep diagnostics, rigorous benchmarking, structured strategy — but I also roll up my sleeves and deliver. From diagnosis to execution, I own the entire lifecycle.

20+
Years of C-Suite
Marketing Leadership
120+
Healthcare Facilities
Managed (MarComm)
19
Countries
Spanned
105M
AED Annual Revenue
via Organic Digital
15+
Published Op-Eds
in Tier-1 Media
4
WEF Annual Meetings
Attended

Big-4 discipline.
Operator speed.

I diagnose like a consultant and deliver like a founder. Six phases, zero hand-offs.

01
Diagnose
Deep-dive discovery into the business, its target audience, competitive landscape, and core pain points.
02
Size the Market
TAM/SAM/SOM analysis, market share mapping, SWOT, and whitespace identification for your sector.
03
Benchmark
Best practices, failure case studies, and global benchmarks. What worked, what didn't, and why.
04
Strategize
Brand architecture, GTM roadmap, channel strategy, messaging framework, and budget allocation.
05
Execute
Hands-on deployment across digital, PR, investor relations, content, and on-ground activations.
06
Measure & Scale
KPI dashboards, milestone reviews, iterative optimization, and transparent ROI reporting.

What I do.

Brand Architecture & Market Entry
GTM strategy for new ventures, brand positioning, competitive differentiation, and digital-first market launches across geographies.
Investor & Stakeholder Communications
IR messaging, earnings narratives, ESG reporting, PE/VC pitch support. Built on LSE and multi-market capital communications experience.
Leadership Branding & Ghost-Writing
CEO/C-suite positioning through op-eds, media profiles, Wikipedia, WEF pathways, and speaking platform strategy.
Digital Transformation & Revenue Marketing
SEO/SEM, social strategy, lead generation, CRM optimization, AI-driven patient engagement, and measurable revenue attribution.
Healthcare Specialization
20+ years across hospitals, pharma, medtech, healthtech, and medical tourism. Deep fluency in the regulatory and cultural nuances of GCC healthcare markets.
ESG & Sustainability Communications
Framework design, UNPRI/UNGC representation, sustainability-linked funding narratives, and ESG reporting for listed and private entities.

Brands built.
Markets moved.

Tech & AI
LocAI Ltd. — AI Startup
Joined as CMO four months post-inception. Built digital strategy, GTM for nine products, 1,200+ MQLs via native lead gen. Led to successful government acquisition.
Voice & Internet Platform
UAE Mega-App Strategy
Led strategy to transform a leading UAE voice platform into a mega-app (WeChat + Alipay model) — full GTM, brand repositioning, and digital ecosystem design.
Islamic Finance
World's First Digital-Only Islamic Bank
Advised on brand launch, positioning, and market-entry communications for a pioneering digital-only Islamic banking platform.
Aviation
National Carrier — Business Class
Designed a scalable, copy-paste business class promotional strategy — repeatable, revenue-linked, and built for speed across markets.
Tourism & Heritage
KSA UNICEF Heritage Site
Promoted a Saudi-based UNICEF heritage site for tourism development — cultural storytelling meeting destination marketing.
Leadership Development
Emirati Businessman Branding
Built a young Emirati businessman's profile from zero: ghost-written op-eds, Wikipedia presence, and a 3-year World Economic Forum membership plan.
Oil & Gas
Midstream Oil Company
Consulted a newly listed midstream company on margin improvement through communications-led repositioning and stakeholder engagement.
As Featured In
Forbes Communications Council — Executive Spotlight

Bridging Strategy and Execution:
How Anurag Kashyap is Redefining
Modern Communications Leadership

“The day I realised that the best marketing leaders are also the best business diagnosticians, my career shifted from running campaigns to architecting outcomes.”

A Forbes Executive Spotlight on two decades of brand architecture, crisis navigation, and the conviction that strategy without execution is a hobby.

Read the Forbes Spotlight →

Thought leadership
in print.

15+ published opinion pieces across Gulf News and Khaleej Times — spanning healthcare marketing, technology, ESG, and economics. Click any article to read.

Technology & AI

Not just AI-aware.
AI-operational.

Most communications leaders talk about AI. I build with it. I have architected three original AI agents from scratch — each encoding a knowledge system that took humanity centuries to develop, now accessible to anyone on earth, in 15 languages, and built to protect your privacy: the details you enter and your report are never stored.

These are not chatbot wrappers. They are deeply engineered reasoning systems — drawing on primary classical texts, multi-tradition synthesis, clinical intake logic, and practitioner-grade output. Built because the most profound human knowledge should not sit behind a consultant's fee or a decade of study.

Before this, as CMO of LocAI Ltd, I sat at the intersection of marketing and product for nine AI products simultaneously — understanding not just how to communicate AI but how it is architected, adopted, and monetised at scale. That operational depth is what separates AI literacy from AI leadership.

I bring this to every client engagement: AI agent design, martech stack architecture, HITL content systems, and the judgment to know exactly where the machine stops and where the strategist begins.

3
Original AI Agents
Built from Scratch
5K+
Years of Human Knowledge
Encoded & Accessible
15
Languages — Free,
No Login, No Paywall
0
Inputs & Reports We
Store — Ever
Free AI Agents

Ancient wisdom.
Modern intelligence. Free to begin.

Three original AI agents — each encoding a knowledge system that took humanity millennia to develop. Free to start, in 15 languages. Your inputs and reports are never stored. Built because the most profound human knowledge should be within everyone's reach.

🌿
v8.1 — Classical Homeopathy

Similia

Find your right remedy.

Full classical intake with differential diagnosis — the way a master prescriber works, not a symptom lookup.

Kent’s hierarchy — Mind, Generals, Particulars — with full simillimum selection, miasmatic layer, intercurrent nosode, and Hering’s Law reasoning

Multi-step intake across Hahnemann’s Organon, Boericke, Phatak’s Keynotes and Allen’s Encyclopaedia — with lab values, lifestyle, and dietary antidote guidance

Practitioner Mode — clinic-branded PDF reports for prescribers — the first AI tool to serve both patient and professional simultaneously

Begin Consultation →
🔯
v4.0 — Vedic Astrology · Per-Tab Precision

AstroShield

Ancient sciences. Your chart. Precise remedies.

Four classical Vedic sciences synthesised in one reading — never before combined in a single AI engine.

Parashari Jyotish, Lal Kitab karmic remedies, Bhrigu soul-path analysis, and Chaldean & Vedic Numerology — four sciences, one astronomically precise Lahiri sidereal natal chart

Five dedicated report tabs — Health, Annual month-by-month transit forecast, Life Report across all 12 houses, Ask & Remedy, and an Investment Thesis mapped to the natal chart

Vimshottari Dasha sequence with current maha & antardasha — nakshatras, yogas, atmakaraka, and Bhrigu soul signatures in a single unified reading

Begin Consultation →
🪷
v7.0 — Ayurveda · Advanced Clinical

OjasVeda

Nature's science. Your vitality.

Cross-referenced across four classical Ayurvedic authorities simultaneously — a clinical depth no single practitioner can replicate alone.

Prakriti and Vikriti analysis cross-referenced across Charaka Samhita, Sushruta Samhita, and Ashtanga Hridayam — all three classical texts, simultaneously, in one assessment

Image upload for visual diagnosis — skin conditions, tongue coating, and physical markers — integrated with full clinical lab values (CBC, metabolic, hormonal, cardiac, tumour markers)

Complete clinical protocol — herbal formulations, Pathya/Apathya dietary guidance, Dinacharya daily routine, Agni evaluation, and Yoga & Pranayama tailored to your constitution

Begin Consultation →
Let’s build something
that matters.

Whether you need a strategic communications partner, an interim CMO, or a one-off brand project — I am here to help you move the needle.

+971 (0)56 506 1147
Abu Dhabi, United Arab Emirates

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